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Ashley Madison founder emails leaked in yet another data dump

websiteTORONTO--Emails sent by the founder of infidelity website appear to have been exposed in a second, larger release of data stolen from its parent company, cyber security experts confirmed on Thursday.

The data dump by hackers who have attacked the site appears to include email messages linked to Noel Biderman, founder and chief executive officer of its Toronto-based parent company Avid Life Media. In a message accompanying the release, the hackers said: "Hey Noel, you can admit it's real now."

That appeared to be a riposte to the company's initial response to Tuesday's dump that the data may not be authentic. The earlier dump exposed millions of email addresses for customers of Ashley Madison - whose tagline is 'Life is short. Have an affair.' - including for U.S. government officials, UK civil servants and high-level executives at European and North America corporations. The U.S Defense Department and Postal Service are also investigating the alleged use of military and other government email accounts on the site.

Former reality TV star and family values campaigner Josh Duggar admitting to cheating on his wife after reports he had subscribed to the site. The hackers object to the site's business practices, specifically a "paid delete" option that allows people to pay to remove all their information but, they say, does not actually do that.

David Kennedy, founder and security consultant at TrustedSec, said that the fresh release appears to be authentic. "Everything appears to be legit," he said in an email. "We have portions downloaded and its confirmed legitimate thus far."

A report in Vice Media's online technology site Motherboard, which first reported the new data dump, said the release bore the same fingerprints as Tuesday's release. The additional release will likely ratchet up the pressure on Avid Life, which has been quiet about exactly how much and what sort of data was stolen in a breach in July. The company, which also owns websites and, did not immediately respond to requests for comment.